business. What do they say? What
would you like them to say? What is
your story, and how are you helping
people tell it?
Hello! My name is Christian Jacobsen, and Boomba Chicken is my marketing consultancy. I help you tell your story and engage your customers.
For more than 15 years now I have been focused primarily on communications. My ability with words, comfortable and casual demeanor, and ability to distill large complex ideas into something anyone can understand is my passion and how I make my living nowadays.
Starting off as a hardcore geek in Silicon Valley in the 1980′s and early 1990′s, I worked for several startups and at all the big shiny names, like NASA, Apple, Sun Microsystems, Applied Materials, etc. But the light that burns twice as bright burns half as long, and I burned out on the tech geek lifestyle.
That’s when I moved to Eastern Europe, learned some foreign languages, worked in publishing, started a tech company, and was a civilian contractor with the peacekeeping forces in the Balkans (KFOR in Kosovo and Macedonia, and SFOR in Bosnia, Croatia, and Montenegro).
Talk about communication issues! Try dealing with a Serbian border guard at 3:AM who is too provincial to admit that Serbian and Croatian are the same language, and pretends not to understand my Croatian-inflected accent!
Nowadays I stick with helping businesspeople craft compelling stories and messages to engage their customers. I love businesses with integrity. Businesses with a story to tell. Businesses that are about more than just making a quick buck.
That’s my story. What’s yours? How can I help you tell it?
That’s a good story… let me lay it out for you…
I was on a road trip with four guys many years ago, and during the hubub of conversation between all of us in the car, Bob said something that got all of us laughing so hard, we were gasping for breath!
As we regained our composure and tried to rewind the conversation, we realized that Bob had no idea what he had said that was so funny! Apparently we had all mis-heard what he said, and thought he had said something cool was “totally Boomba-chicken”! We were unable to pick the thread of conversation back up again after the crippling bout of laughter, so we never figured out what he actually said, but our little group had coined a new phrase.
Here are some potential uses of the term to help you get in the swing for how to use it in your daily life:
So there ya go. Something of extraordinary coolness is “totally Boomba Chicken!”
Christian Jacobsen
e: Christian@BoombaChicken.com
p: 206.399.0068